Peter A Woodbridge, MD, MBA

assistant professor

Department of Health Services Research and Administration
University of Nebraska Medical Center
College of Public Health

Professional Summary

  • 2009-present Director, Department of Veteran Affairs MidWest Mountain Veterans Engineering Resource Center (VERC) 
  • 2008-present Associate Chief of Staff for Quality and Medical Effectiveness, Nebraska Western Iowa VA HCS 
  • 2008-present Assistant Professor, Department of Health Services Research and Administration, College of Public Health, UNMC 
  • 1999-2008 Assistant Professor, Departments of Medicine and Pathology and Laboratory Medicine Services, Indiana University School of Medicine 
  • 1998-2008 Associate Chief of Staff for Ambulatory Care, Roudebush VA Medical Center 


  • MBA - Health Services Management, University of Dallas, 2002
  • Fellowship - Medical Informatics, University of Minnesota, 1980
  • Residency - Clinical Pathology, University of Minnesota, 1979
  • MD - University of Minnesota, 1975
  • MMS - Biochemical Pharmacology, Brown University, 1973
  • BA - Biology, Brown University, 1971

Research Interests

Dr. Woodbridge is Director of the MidWest Mountain VERC. The goal of the VERC is to effect transformative improvements in healthcare delivery systems through the application of industrial engineering tools and principles. His research interests include understanding and addressing the socio-technical barriers to healthcare effectiveness and access - particularly for rural populations.

Selected Publications

  • Woodbridge, PA, Allen, G. "Performance Assessment for Healthcare Organizations," accepted for publication
  • Saleem JJ, Russ AL, Justice CF, Hagg H, Ebright PR, Woodbridge, PA, Doebbeling BN. Exploring the persistence of paper with the electronic health record. International Journal of Medical Informatics. (2009) 78(9):618-28
  • Zillich, A, Shay, S, Hyduke, B, Emmendorfer, T, Mellow, A, Counsell, S, Supiano, M, Woodbridge, PA, Reeves, P "Quality Improvement Toward Decreasing High Risk Medications for Older Veteran Outpatients" Journal of the American Geriatrics Society (2008) 56:1299-1305
  • Chang, K., Davis, R., Birt, J., Castelluccio, P., Woodbridge, PA. & Marrero, D. "Nurse Practitioner-Based Diabetes Care Management: Impact of Telehealth or Telephone Intervention on Glycemic Control," Disease Management & Health Outcomes. (2007) 15:377
  • Hopp, F, Hogan, M, Woodbridge, PA, Lowery, J, "The use of telehealth for diabetes management: A qualitative study of tele-health provider perceptions" Implementation Science, (2007) 2:14 

Professional Affiliations

  • College of American Pathologists
  • American Medical Informatics Association
  • American Society for Quality

contact peter woodbridge
Peter A Woodbridge, College of Public Health at UNMC

4101 Woolworth Ave.
Omaha, NE 68105
Phone: 402-995-5954