{"id":39704,"date":"2012-01-13T00:00:00","date_gmt":"2012-01-13T06:00:00","guid":{"rendered":"https:\/\/www.unmc.edu\/newsroom\/2012\/01\/13\/time-out-with-t-o-turning-a-negative-into-a-positive\/"},"modified":"2022-09-02T20:38:52","modified_gmt":"2022-09-03T01:38:52","slug":"time-out-with-t-o-turning-a-negative-into-a-positive","status":"publish","type":"post","link":"https:\/\/www.unmc.edu\/newsroom\/2012\/01\/13\/time-out-with-t-o-turning-a-negative-into-a-positive\/","title":{"rendered":"Time out with T.O. &#8211; Turning a negative into a positive"},"content":{"rendered":"<div class=\"panel body-content\"><div class=\"panel__container\"><p>In the world of public relations, whenever a negative situation occurs, the ultimate goal is to turn it into a positive. <\/p>\n<p>It&#8217;s a good starting point to tell the story of Jim Leuschen, husband of M. Patricia &#8220;Pat&#8221; Leuschen, Ph.D., assistant dean for research development in the School of Allied Health Professions (SAHP).<\/p>\n<p>A legendary figure in Omaha PR, Jim Leuschen worked for Northwestern Bell for many years before he moved to Omaha Public Power District.<\/p>\n<p><TABLE border=\"0\" width=\"250\" cellspacing=\"10\" align=\"right\"><br \/>\n<TR><br \/>\n<TD><br \/>\n<img decoding=\"async\" src=\"https:\/\/www.unmc.edu\/newsroom\/wp-content\/uploads\/2022\/08\/leuschenProf.jpg\" border=\"0\" align=\"right\" alt=\"picture disc.\"><br \/>\n<\/TD><br \/>\n<\/TR><br \/>\n<TR><br \/>\n<TD><br \/>\n<span style=\"font-size:7pt;line-height:150%\">M. Patricia &#8220;Pat&#8221; Leuschen, Ph.D., has put the insurance money she received after her husband&#8217;s tragic death toward an endowed chair in the School of Allied Health Professions.<\/span><br \/>\n<\/TD><br \/>\n<\/TR><br \/>\n<\/TABLE>If there was an important cause, Leuschen was your man. He got things done. <\/p>\n<p><B>Fateful night<\/B><\/p>\n<p>Rewind to Feb. 10, 1998. Jim had volunteered for a committee to explore the feasibility of building an archway over Interstate 80 near Kearney. The archway would be a tourist stop and provide an interactive history on Nebraska&#8217;s early pioneers.<\/p>\n<p>Late one evening as he returned to Omaha after an archway meeting in Kearney, he was struck by another vehicle and killed instantly. He was just three miles from home.<\/p>\n<p>Married for 34 years, the Leuschens had four children and the grandchildren had already started coming. To say the least, the family&#8217;s world had been turned upside down.<\/p>\n<p><B>An opportunity<\/B><\/p>\n<p>Fast forward to 2011. Pat Leuschen has been at UNMC for 31 years, including three years heading SAHP research.<\/p>\n<p>She learns about a unique opportunity. For a gift of $100,000 to the University of Nebraska Foundation, the Charles R. O&#8217;Malley Charitable Trust Fund will make a matching gift of $150,000 to create a named professorship in the SAHP.<\/p>\n<p><B>Honoring Jim<\/B><\/p>\n<p>With the settlement money from Jim&#8217;s death, Dr. Leuschen realizes she can make a donation that would benefit SAHP research for generations to come.<\/p>\n<p>&#8220;It was a family decision &#8212; education has always been a big deal for our family,&#8221; she said. &#8220;It was Jim&#8217;s money. Plus, as my son, James, put it: &#8216;Mom, you&#8217;ve never been able to turn down a 70 percent sale.'&#8221; <\/p>\n<p><B>Research to benefit<\/B><\/p>\n<p>The M. Patricia and James W. Leuschen Professorship for Advancing Research in the Allied Health Sciences will provide research support for SAHP senior and junior faculty. <\/p>\n<p>&#8220;This is a transformative gift for allied health,&#8221; said Kyle Meyer, Ph.D., senior associate dean. &#8220;It demonstrates Pat&#8217;s strong belief in the value of research and continues the Leuschen tradition of generous support for their community.&#8221;  <\/p>\n<p>Somehow, Jim Leuschen is smiling. His wife obviously learned her PR lessons.<\/p>\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>In the world of public relations, whenever a negative situation occurs, the ultimate goal is to turn it into a positive. It&#8217;s a good starting point to tell the story of Jim Leuschen, husband of UNMC&#8217;s M. 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