Did you know that printing and promotional items like pens, T-shirts, coasters and other giveaways accounts for two-thirds of all non-personnel communications spending?
With findings like this in mind, the communication Budget Response Team (BRT) is working to develop university-wide guidelines for printing and promotional items. This will provide guidance and best practice on promotions purchases, and help ensure communication and marketing dollars are spent strategically across the institution.
The team is seeking faculty and staff input before the guidelines are created and invite faculty and staff feedback on how to best develop and use printed pieces and promotional items. Following this feedback period, a draft guidelines document will be created and shared.
During the week of Feb. 19, communication BRT team members will conduct a listening session on each University of Nebraska campus to solicit input, share direction and answer questions. All members of the university community are welcome, but we are particularly looking for the following groups of people who spend money on printing and promotional items:
- College communicators
- Extension communicators and staff
- Recruitment and admissions staff
- Business managers
- Global engagement staff
- Procurement and printing staff
UNMC’s session will be Feb. 20 from 1:30 to 2:30 p.m. in the Sorrell Center, Room 2014.
The sessions will be moderated by Jackie Ostrowicki, assistant vice president for university affairs and chair of the communication BRT. Please email communication@nebraska.edu for more information. The specific dates, times and locations are posted here.
The session can be viewed live here.
Faculty and staff also are invited to submit feedback via email to the BRT Communication Team Chair here.